Exercise & Fitness

We recommend a 4 week phase to launch your Martial Arts school. You want to use a shotgun approach by applying many of the marketing methods which will create synergy. Its sole purpose is to get as many people as possible aware of the launch, and to attend the event.

Martial Arts Marketing Methods:

Posters – 30 x A3 full-color, approximately 40-60

Flyers – A5 color 20K, both parties about 500-700 flyers

Press ads – 15 x 3 b & w ad approx 150-200

FREE Trial Pass – size color card both sides 80-100

Press Release – FREE

For more information on these methods of going to the marketing department.

Week 4

Write a press release about the launch of its school and send to all publications available and then follow with a call to the relevant person

Put 30 + posters around your area of new schools (shops, schools, takeaways, public places, etc.)

Put flyers posters as possible in lots of 50

Giving out free passes test to all companies displaying posters and flyers for their employees and family – that win win!

Visit schools in your area and tell the director about their school and their benefits positive, ask if they will distribute leaflets or school kits for students

Week 3

15-20K have distributed leaflets throughout the residential area school, if you can stretch your budget to ensure that distribution of 1000 brochures for each of the 4 weeks before the launch

Continue until school visits to its entire surface is covered

Results give further evidence goes to companies

Top up your flyers in stores

Week 2

1000 Giving out flyers in downtown or the shopping area nearest your school have helpers of all ages in uniform to help

Place a newspaper ad in your local newspaper and try to get an early right hand page, you can do good business with a free paper for ads placed 3-4 to be flexible and see what can get more for your money

passes test to give more companies

Top up your flyers in stores

Week 1

Give 1000 fliers in the downtown or the shopping area nearest your school, have helpers of all ages in uniform to help

Advertisement Press Repeat if your budget allows

About the Author:

Lee Mainprize is a martial arts business and marketing expert creator of Martial Arts Business & Marketing Association

Article Source: ArticlesBase.com – Launching your Martial Arts School – Marketing

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